Michigan’s Natural History Museum, the Cranbrook Institute of Science, offers educational and family fun for all ages. Covering geology, astronomy and space, natural history, dinosaurs, and much more, the Institute has much to offer its Oakland County neighbors and beyond.

Siren PR was brought on to expand the public relations campaign, highlighting both exciting happenings like Science After Dark programing and outreach initiatives like a Detroit Public Schools partnership. Additionally, Siren PR integrates with the internal team to work on social media, advertising, and the redevelopment of collateral materials. Media relations efforts have not only secured hits with WJBK-TV, WXYZ-TV, the Detroit News, the Oakland Press and more, but have also helped build relationship with local bloggers like Oakland County Moms and Mrs. Weber’s Neighborhood.